fob-30-apr-26

Foundations of Branding Pro Bono

For Social Impact Organisations in the Midlands & East of England

Thursday 30 April 2026, 10am-11.30am
Via Zoom

Brand Development

Key Facts

  • Format: Informal seminar with practical, hands-on exercises, followed by a Q&A.
  • Focus: An introduction to the key principles of branding.
  • Open to: Social Impact Organisations in the Midlands & East of England.
  • Platform: Zoom.
  • Duration: 1.5 hours (1-hour Seminar + 30-minute Q&A).
  • Number of Places: 12 (one per organisation).
  • Price: Free.

Synopsis & Learning Outcomes

  • This workshop introduces Brand Themes and Brand Traits – two simple principles that will help your organisation develop a clear, distinctive and engaging brand voice across all communication channels.
  • You’ll find out:
    • What they are.
    • How they work.
    • How to identify the Brand Themes and Brand Traits for your organisation.

What You’ll Need to Take Part

  • A desktop or laptop computer with good audio and video facilities and a stable internet connection.
  • A willingness to share ideas and contribute to discussions.

Request a Place

© Adam Piggot 2026