Foundations of Branding
An Informal Seminar with Practical, Hands-on Exercises, followed by a Q&A
Key Facts
- Focus: An introduction to the key principles of branding.
- Suitable for:
- Individual Social Impact Organisations.
- Sector Hub Training Programmes & Events.
- Duration: 1.5 hours (1-hour Seminar + 30-minute Q&A).
- Delivery: Zoom or In-person.
- Number of Participants: Any number.
- Price
- Via Zoom: Pay-what-you-can.
- In-person: Price available on request.
Synopsis & Learning Outcomes
- This workshop introduces Brand Themes and Brand Traits – two simple principles that will help your organisation develop a clear, distinctive and engaging brand voice across all communication channels.
- You’ll find out:
- What they are.
- How they work.
- How to identify the Brand Themes and Brand Traits for your organisation.
© Adam Piggot 2026